Tag: retail

Episode 53: Starting a Geeky Apparel Brand with Modern Geek Boutique

Episode 53: Starting a Geeky Apparel Brand with Modern Geek Boutique

Posted on by Tim Ludy

Greetings Entreprenerds!

My guest this week is Shenal Hooks from The Modern Geek Boutique. A clothing and apparel brand for geeks with style, The Modern Geek Boutique has the mission of spreading positive vibes through awesome nerdy fashion.

Listen on iTunes or Stitcher.

In this episode, we discuss:

  • 4:00 How The Modern Geek Boutique got started
  • 11:00 Getting started with printing and clothing production
  • 17:00 Selling and promoting at live events
  • 29:30 Importance of defining your brand mission
  • 34:00 Future plans for The Modern Geek Boutique
  • 38:00 Value of taking messy action

Be sure to follow The Modern Geek Boutique on Instagram @themoderngeekboutique and look through their collection at moderngeekboutique.com Use the code GeeksRule for 15% off!

To learn more about the Quest of the Muscle Nerd documentary and support their Kickstarter, go to QuestoftheMuscleNerd.com

I’d really appreciate any feedback either on Twitter @EntreprenerdPod, in the blog comments or through a rating on iTunes or Stitcher. Thanks and see you soon!

Episode 32: Boxes In Action

Posted on by Tim Ludy

Greeting Entreprenerds!

My guest this week is Chris from Boxes In Action. Founded in 2011 they are the Original Custom Comic Box. You no longer have to store your comic books in flimsy white boxes. Boxes In Action provides display worthy boxes with designs from your favorite comic book characters, created with some amazing artists.

In this episode, Chris talks about how he develops relationships with comic book publishers and artists, how he got his boxes into comic book stores, how comic cons help him meet people, and the importance of hustle and perseverance.

Listen on iTunes, Stitcher, or on YouTube:

In this episode we discuss:

  • 4:00 Origin story of Boxes In Action
  • 7:00 Sourcing and creating the first Box prototype
  • 13:00 Working with artists and coming up with box design ideas
  • 18:30 Getting the word out through word-of-mouth and reaching out to influencers
  • 23:30 Getting licensing deals with comic publishers
  • 30:30 Meeting artists, publishers and fans at comic conventions
  • 36:00 Getting distribution and placement in comic book shops
  • 41:00 Future of Boxes In Action
  • 46:00 Why you should persevere through resistance and naysayers

Some links for you:

Be sure to check out Boxes In Action at BoxesInAction.com and follow them on Facebook, Instagram and Twitter.

I’d really appreciate any feedback either on Twitter @UndertheCapes, in the blog comments or through a rating on iTunes or Stitcher. Thanks and see you soon!