My guest this week is Victoria Tran, Communications Director at Kitfox Games. The indie game studio is currently developing Boyfriend Dungeon, Lucifer Within Us, Dwarf Fortress, Mondo Museum and more.
In this episode we discuss:
- 3:00 How Victoria got into game marketing
- 5:00 Best strategies for indie games marketing
- 9:00 Testing and optimizing different aspects of game marketing
- 13:30 Growing a Discord gaming community
- 20:00 Finding the right pitch for your game
- 23:00 Importance of persistence
Be sure to follow Victoria on Twitter at @TheVTran and Kitfox Games @KitfoxGames and at Kitfoxgames.com
I’d really appreciate any feedback either on Twitter @UndertheCapes, in the blog comments or through a rating on iTunes or Stitcher. Thanks and see you soon!